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Coalition for Innovative Media Measurement : ウィキペディア英語版 | Coalition for Innovative Media Measurement
The Coalition for Innovative Media Measurement (CIMM) is a trade group founded in 2009 by television content providers, media agencies and advertisers to explore ways to measure audiences across media in the United States. == Initiatives ==
CIMM’s initiatives are related to the goals of improving television measurement through return path data and cross-platform video measurement. CIMM provides its findings to members for an exclusive time, and then makes the findings available publicly.
抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)』 ■ウィキペディアで「Coalition for Innovative Media Measurement」の詳細全文を読む
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